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    "longDescription": "The tonality, ease of use and application that you have come to love from COLOR SYNC remains the same. We''ve upgraded the formula with Cera-Oil Priming Complex, a built in conditioner primer that has 2x the ceramics to perfect hair''s canvas for an even more seamless color with brilliant shine. You will find new shades that align Color Sync as the perfect refresh color for both SOCOLOR, beauty and COLORINSIDER. We''ve also enhanced our Reflect collection to provide more visible and pure tonality.",
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    "directions": "<p>Use to refresh mid-lengths &amp; ends.</p>\r\n\r\n<ol>\r\n\t<li>Mix equal parts of ColorSync shades with matrix 10 Volume Cream Developer and process for up to 20 minutes.</li>\r\n\t<li>When refreshing mid-lengths and ends with a demi-permanent shade, we recommend using 1 level lighter to adjust for the porosity of the ends.</li>\r\n\t<li>ColorSync is always mixed with 10 Volume Matrix Cream developer.</li>\r\n</ol>",
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