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    "productName": "Base Player Protein Spray",
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    "manufacturerName": "TIGI LINEA CORP DBA ELIDA BEAUTY - JDA U",
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    "longDescription": "Bed Head’s Base Player™ is the essential primer to perfect your product regiment. This protein spray shields hair from heat damage provides shine and moisture for soft and healthy-looking hair! With Base Player™, hair is detangled easily whilst building up protection from future damage.",
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    "directions": "<ol>\r\n\t<li>Use on freshly washed, towel-dried hair. Apply evenly from roots to ends to help seal the cuticles &amp; prep the hair.</li>\r\n\t<li>Inside tip: Use on dry hair as a style fresher for 2nd day hair.</li>\r\n\t<li>Extra tip for curly hair: Use as a primer to lock in moisture, keep hair hydrated for long-lasting defined curls.</li>\r\n</ol>",
    "ingredients": "WATER (AQUA/EAU), GLYCERIN, SODIUM BENZOATE, FRAGRANCE (PARFUM), PROPYLENE GLYCOL, COCOS NUCIFERA (COCONUT) OIL, HYDROLYZED SOY PROTEIN, HYDROLYZED KERATIN, PVP, AMODIMETHICONE, POLYSORBATE 80, CETRIMONIUM CHLORIDE, LACTIC ACID, DISODIUM EDTA, TRIDECETH-12, BENZOPHENONE-4, TRIETHANOLAMINE, ALPHA-ISOMETHYL IONONE, BENZYL SALICYLATE, COUMARIN, HEXYL CINNAMAL, LIMONENE, LINALOOL.<br>\r\n\r\nBed Head by TIGI is committed to delivering you the best products for creating freakin’ awesome hair. We may change our formulations from time to time to improve our range. Always check the packaging before use.",
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