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    "longDescription": "The IGORA #RoyalTakeOver Dusted Rouge collection offers an authentic, yet sophisticated take on reds with six unpolished shades, from barely-there red hues to deep shaded vintage tones.<br>\r\n<br>\r\nSix additional shade mixes have also been created with the IGORA #RoyalTakeOver Pastelfier, an ingenious product that dilutes the intensity of all IGORA ROYAL tone directions to create amazing pastel shades!<br>\r\n<br>\r\nThe IGORA #RoyalTakeOver Pastelfier is a creative booster, which can be mixed with any IGORA ROYAL shade for endless creativity. Apply with the ColorMelter Tool for a natural-looking, melted colour effect.",
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    "directions": "<ol>\r\n\t<li>Base 8-9: Mix up to 1:2 (1 part IGORA ROYAL shade:2 parts Pastelfier)</li>\r\n\t<li>Base 5-7: Mix up to 1:4 (1 part IGORA ROYAL shade:4 parts Pastelfier)</li>\r\n\t<li>Base 3-4: Mix up to 1:6 (1 part IGORA ROYAL shade:6 parts Pastelfier)</li>\r\n\t<li>Use IGORA ROYAL Oil Developer 3% (10 Vol.), 6% (20 Vol.) or 9% (30 Vol.).</li>\r\n\t<li>Wear gloves.</li>\r\n\t<li>Development Time: 30-45 min</li>\r\n\t<li>Emulsify and rinse thoroughly.</li>\r\n\t<li>Shampoo and condition the hair with BC Bonacure pH 4.5 Color Freeze.</li>\r\n</ol>\r\n\r\nWarnings:<br>\r\nPermanent color cream SAFETY INSTRUCTIONS For professional use only. Hair colorants can cause severe allergic reactions. Read and follow instructions. This product is not intended for use on persons under the age of 16. Temporary &ldquo;black henna&rdquo; tattoos may increase your risk of allergy. Do not color your hair if: &ndash; you have a rash on your face or sensitive, irritated and damaged scalp, &ndash; you have ever experienced any reaction after coloring your hair, &ndash; you have experienced a reaction to a temporary &ldquo;black henna&rdquo; tattoo in the past. Keep out of reach of children. Avoid contact with eyes. Rinse immediately if product comes into contact with them. Do not use to dye eyelashes or eyebrows. Rinse hair well after application. Wear suitable gloves.",
    "ingredients": "Aqua (Water, Eau), Cetearyl Alcohol, Ammonium Hydroxide, Glyceryl Stearate SE, Ceteareth-20, Octyldodecanol, Sodium Laureth Sulfate, Succinic Acid, Moringa Pterygosperma Seed Extract, Glycerin, Sodium Cetearyl Sulfate, Potassium Hydroxide, Oleic Acid, Parfum (Fragrance), Arginine, Lysine HCl, Carbomer, Tetrasodium EDTA, Tetramethyl Acetyloctahydronaphthalenes, Polyquaternium-39, Sodium Sulfite, Toluene-2,5-Diamine Sulfate, Ascorbic Acid, Sodium Sulfate, Linoleamidopropyl PG-Dimonium Chloride Phosphate, Linalool, Resorcinol, Propylene Glycol, m-Aminophenol, 2,4-Diaminophenoxyethanol HCl, Citric Acid, CI 77891 (Titanium Dioxide)",
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}