CHI Ionic Permanent Shine Hair Color, introduces a high lift color series for blonde hair in 3 new shades - HIGHLIFT ASH, HIGHLIFT NATURAL, HIGHLIFT IRIDESCENT

Formulated without ammonia, CHI Ionic High Lift Hair Color features Hue Definition Technology in an easy-to-use cream format. This permanent color lifts up to 5 levels on a level 6 base or lighter. Lifts natural pigment and deposits tone in one simple step.

1. Mixing Ratio: 1:2 ratio with 40 volume developer
2. Process for 40–45 minutes

• Lifts up to 5 levels on a level 6 base or lighter
• Provides vibrant, long-lasting color and shine.
• Cream formula for easy application and precise results
• Reduces time in the chair and minimizes potential hair damage

Please see individual colors for ingredients.